Sean Taylor
- 30 years making games and interactive amusements.
- BAFTA-winning exec producer. Game design author.
16× ROI ecosystem builder. - Currently: fractional CPO, startup advisor, ecosystem builder, agentic-amusements experimenter.
Highlights
- Started my career at DMA Design (now Rockstar North) during the creation of Grand Theft Auto - one of the most commercially successful entertainment franchises in history. Credits include GTA, GTA 2 and Body Harvest.
- Produced Quarrel from vertical slice to award-winning IP at UK casual games pioneer Denki - scaling the team, establishing the studio's original IP development process and winning a BAFTA and three TIGA Awards.
- Built InGAME: Innovation for Games and Media Enterprise the UK's national games innovation centre from the ground up - 177 R&D projects, £85M in economic impact, 16x return on public investment in five years (2018–2023).
- Wrote Punk Playthings: Provocations for 21st Century Game Makers (CRC Press, 2017). Remixed as Punk Provocations in 2026.
- Shipped 100+ games across console, mobile, web and emerging platforms. Brands include Family Guy, Fox, Heineken, Lego, Mad Libs, Mattel, Moshi Monsters, Nestlé, Reebok, Scooby Doo, Shrek and Star Wars.
Writing
I publish notes on playful media, games, product strategy, AI, culture, attention and innovation at notes.seantaylor.work.